1) A Web Site is Your Online Representative
Would you build your brick and mortar shop and do all of the signs and interior decorating yourself? Most of us would not; we would hire professionals to give us the best image possible. Your web site acts as your business card and/or online shop. It is a direct representative of you and your business. If your web site doesn’t have the professional image you need, you are losing customers.
When you hire a professional designer, not only do they know how to give you a beautiful image, but also how to give you the image that’s right for your business and industry. A skilled designer knows the ins and outs of marketing as well as creativity. An effective web site should be unique, eye catching, have clear and easy navigation, load efficiently, and work properly in all the major intenet browsers.
3) Saving Time & Frustration
Hiring a professional web designer instead of those “do it yourself” websites will save you a lot of time, energy, and frustration. There is a large learning curve in order to make effective web sites and there are many aspects to web development much beyond designing a template and learning HTML which makes it a full time job. A professional web developer is skilled and stays up-to-date in several areas including Marketing, SEO, Communication, HTML, CSS, Photo Optimization, Search Engine Optimization, Java Script, and possibly several other languages like Flash, PHP and others.